Netflix’s Ghoulish ‘Wonka’ Competition Is an Abomination

Netflix’s Ghoulish ‘Wonka’ Competition Is an Abomination

By Barry Levitt, Freelance Writer

Resurrecting Gene Wilder’s voice is just the beginning.

"People of the world, hold onto your hats, for the greatest competition on Earth is about to begin," Gene Wilder says in the opening minutes of Netflix’s new reality series, Wonka’s The Golden Ticket. Except it’s not actually Gene Wilder. He’s been dead for a decade.

"The voice of Gene Wilder as Willy Wonka has been recreated with the consent of Mr. Wilder’s estate," on-screen text informs us, as if a family greedily leeching every penny they can get from a dead man is something that audiences will be totally fine with.

The Competition

Wonka’s The Golden Ticket features 24 competitors, including 12 golden ticket winners and their 12 companions—best friends, father/daughters, brothers, grandpa and grandson, etc. The game’s prize is “a lifetime supply of money,” which of course isn’t really true. It’s a six-figure salary for 30 years, which is “about three million dollars,” according to Robot Wonka, because apparently AI can’t do simple math. It’s vague.

Only one person actually wins, which makes the companions utterly useless and makes you wonder why they’re there at all, besides easily manufactured drama.

The Experience

The narration is constant, and Robot Wonka deadpans every line delivery, because that’s all the AI voice is capable of doing.

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