Prediction: Netflix Stock Gets Back to $100 Before 2030
Can ads and price hikes produce the 11% a year it'd take?
By Daniel Sparks — Sep 28, 2026 at 4:37AM EST
Fool.com
Key Points:
- Netflix shares would need to gain around 39% to reach $100, equivalent to about 11% annual growth through 2029.
- Management aims for a 31.5% operating margin in 2026, rising from 29.5% in 2025.
- Netflix expects its ad revenue to nearly double this year, reaching approximately $3 billion.
Netflix Stock Performance:
Netflix ( NFLX -0.80%) stock has underperformed its business recently. Despite a 11% increase in operating income year over year in Q2, and expectations of over 20% growth for the full year, its shares trade at around $72, 43% below its 52-week high of $124.86.
This significant gap between performance and share price is a primary reason for this analysis.